Corporate Social Responsibility (CSR) is defined as the way
companies integrate social, environmental, and economic concerns into their
values and operations in a transparent and accountable manner. It is integral
to long-term business growth and success, and it also plays an important role
in promoting Canadian values internationally and contributing to the
sustainable development of communities. Did you know that, the Government of
Canada works with the Canadian business community, civil society groups, with
foreign governments and communities as well as other stakeholders to foster and
promote CSR ?
Our economy is give and take. Companies provide services and
products for the public and the public pays them for their work. Without this
back and forth dynamic, our economy would not be able to grow. One needs the other and likewise.
Think of CSR ( Corporate Social Responsibility) in the say way. Companies spend a lot
of money on meetings ,
conferences, product launches and other events that bring no global or
measurable value in the end. Their event remains a one-off , that brings
nothing but a lot of invoices and bills to the company that produces them. If
we think of our events as catalysts , companies might find implementing CSR
strategies are not only rewarding but have an added benefit of bringing about
an awareness and central responsibility to their work teams.
Check out this case study and how Aeroplan collaborated with
Atmosphere to produce an event that
incorporated a strong corporate social responsibility initiative.
Click the image below ....
Contact us to maximize the potential of your events
contact
info@atmosphereevents.ca
514.735.6655
